Caitlin received a B.S. from the School of Print Media in the fall of 2007. She majored in Graphic Media, and focused her studies on print media, digital publishing, marketing communications, and business. With this major, she learned how design and strategy intersect with real-world business needs.

Caitlin’s co-op experiences included a Product Marketing internship at Canon USA, where she worked in the Consumer Imaging Group. She redesigned promotional landing pages for the Canon eStore website, wrote tutorials for Canon’s scrap-booking website, designed trade show print materials, and helped develop content for Canon’s monthly Printer Newsletters.

Caitlin is currently the Account Coordinator for Brand | Cool, a full-service advertising agency in Pittsford, NY that specializes in branding and brand management. Her responsibilities at Brand | Cool include managing activities between agency and client teams. She is also involved in planning and conducting research, and assists with brand strategy development.

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